We are independent & ad-supported. We may earn a commission for purchases made through our links.
Advertiser Disclosure
Our website is an independent, advertising-supported platform. We provide our content free of charge to our readers, and to keep it that way, we rely on revenue generated through advertisements and affiliate partnerships. This means that when you click on certain links on our site and make a purchase, we may earn a commission. Learn more.
How We Make Money
We sustain our operations through affiliate commissions and advertising. If you click on an affiliate link and make a purchase, we may receive a commission from the merchant at no additional cost to you. We also display advertisements on our website, which help generate revenue to support our work and keep our content free for readers. Our editorial team operates independently of our advertising and affiliate partnerships to ensure that our content remains unbiased and focused on providing you with the best information and recommendations based on thorough research and honest evaluations. To remain transparent, we’ve provided a list of our current affiliate partners here.

What Is Penny Candy?

By Brendan McGuigan
Updated May 16, 2024
Our promise to you
DelightedCooking is dedicated to creating trustworthy, high-quality content that always prioritizes transparency, integrity, and inclusivity above all else. Our ensure that our content creation and review process includes rigorous fact-checking, evidence-based, and continual updates to ensure accuracy and reliability.

Our Promise to you

Founded in 2002, our company has been a trusted resource for readers seeking informative and engaging content. Our dedication to quality remains unwavering—and will never change. We follow a strict editorial policy, ensuring that our content is authored by highly qualified professionals and edited by subject matter experts. This guarantees that everything we publish is objective, accurate, and trustworthy.

Over the years, we've refined our approach to cover a wide range of topics, providing readers with reliable and practical advice to enhance their knowledge and skills. That's why millions of readers turn to us each year. Join us in celebrating the joy of learning, guided by standards you can trust.

Editorial Standards

At DelightedCooking, we are committed to creating content that you can trust. Our editorial process is designed to ensure that every piece of content we publish is accurate, reliable, and informative.

Our team of experienced writers and editors follows a strict set of guidelines to ensure the highest quality content. We conduct thorough research, fact-check all information, and rely on credible sources to back up our claims. Our content is reviewed by subject-matter experts to ensure accuracy and clarity.

We believe in transparency and maintain editorial independence from our advertisers. Our team does not receive direct compensation from advertisers, allowing us to create unbiased content that prioritizes your interests.

Penny candy is a broad term for any sort of candy that is sold as an individual piece, rather than exclusively as part of a larger pack. Historically, the candy was very common in stores throughout the United States and Europe, and would be sold for a single penny per piece. Due to inflation, of course, modern penny candy is more expensive, with most costing either a nickel or a dime. Although candy sales declined through the 1960s and into the 1990s, in recent years it has made a resurgence and is again seen in many supermarkets.

Many stores use the term to describe historic candies that have been around for at least fifty years, especially candies that have resisted modernization and are still produced in their traditional formats. Examples of this type of candy include jawbreakers, many types of bubblegum, and root beer barrels. A number of stores specialize in penny candy, often separating it by the decade in which it was originally created or popularized.

Popular 1950s candy that is still produced and sold by specialty stores includes the candy stick Tutti Frutti, chocolate cigarettes, and Mary Janes. Among popular 1960s candies are Brach’s candy corn, Razzles, and Pixy Stix. Popular 1970s candy includes C. Howard lemon mints, jelly Chuckles, and Boston Beans.

The more traditional type of penny candy, in which a single unit would be sold for a penny or nickel, includes things like individually-wrapped hard candies, sour candies such as Warheads, and individual bubblegum such as Bazooka Joe. Beginning in the 1960s the way in which candy was sold began to shift, and most candy manufacturers began producing their candies in larger packages that were sold for significantly more than a penny. Although a number of small shops held on to the tradition of penny candy, most stores stopped selling candy piecemeal, opting instead for packaged candy which could last longer and often had higher profit margins.

Starting in the 1990s, many supermarkets began to stock their own candy in large bins which people could purchase by weight, rather than by single unit. The most iconic of these modern penny candies is the Jelly Belly, which occupy entire kiosks in some stores. Generally candy sold in this way is all of an equal weight price, so that customers can mix and match freely in a single bag, and pay for a single weight. Many old penny candies have been adapted to fit into this new model, and are again available outside of packaged boxes.

DelightedCooking is dedicated to providing accurate and trustworthy information. We carefully select reputable sources and employ a rigorous fact-checking process to maintain the highest standards. To learn more about our commitment to accuracy, read our editorial process.
Discussion Comments
By Rundocuri — On Mar 05, 2014

Those were great times Talentryto! I remember meeting my friends on Saturday mornings to buy as much old fashioned penny candy as we could afford. Then we would all share the different varieties with each other.

By Talentryto — On Mar 04, 2014

This article brings back memories of when I was a kid and my grandfather would let me get a bag of bulk penny candy every time he took me to the local variety store. The experience of picking out a variety of different colorful candies was as fun as eating them.

DelightedCooking, in your inbox

Our latest articles, guides, and more, delivered daily.

DelightedCooking, in your inbox

Our latest articles, guides, and more, delivered daily.